The decisions when creating my ident, had some serious thought into them for example, it took a lot of planning through my story boards etc. Also, I had to consider getting a sound to go in the background that would suit the theme and also, a tutorial in what special effects to do.
The first 20 seconds of my ident, took a lot of decision making as, I had two choices to chose from, the first thing to chose from was to graffiti on a local grafting wall or to free hand graffiti draw on an A3 piece of paper. However, I chose to do my design on the A3 piece of paper, as it was more time consuming and also, doesn't cost money to get the equipment. The A3 drawing took me around 12 minutes to complete, in this case when coming to putting it into my ident I had to speed it up to make it more effective.
I also, used a lot of video effects throughout my A3 piece of drawing, as in the music in the background their was a drop every 2 seconds, so i used black and white fades when it would drop. However, in my last 10 seconds of my ident i made it fit my genre by using a special effect of triangles which come across the screen and "The Grid" appears. This is made out of black, grey and white triangles. In the process of this special effect it required a lot of transitions to be watched on youtube this made it time consuming and also, it was time consuming when trying to create this swell as you had to get it perfect to the music and filming. For example, at the end of the sound track the beat drops and that is when my ident finishes which makes it really effective.
However, upon reviewing the brief I, had to make sure I had a voiceover by saying... "The Grid, House of Grime". This could be really effective as it will tell my target audience what they will be listening too or watching. This will also boost up my final grade as it will make it more interesting and will also, stand out more.
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