I have found out how important psychology is throughout advertisement as, to make an advertisement effective as it has to appeal to three innate emotions which are, love, fear and rage. This could help in my advertisement as, it could make the audience focus on the message, attract the audience attention and can also, allow the audience to take desire action. This will help in my advertisement as, if I use the information I have found throughout my research it will allow my advertisement to become really effective towards the audience. Another thing that I found was emotion in advertising. As using an emotional response it can allow viewers to look at the advertisement in a different way as. It can also, be more interesting and easy to follow if the advertisement has emotion put in it. This will benefit me in my advertisement as, it will allow me to put these techniques into my advertisement which will have a bigger and more effective impact on the audience.
